How do you make money streaming?
The usual answers, subscriptions, donations, and platform payouts, all depend on the platform paying you. The one you own is your screen: your stream is on-screen ad space you can sell directly to brands, priced by you and paid on what actually delivered. That's the income stream Publsh is built to run.
The income you don't control, and the one you do
Subs and donations rise and fall with your audience's goodwill, and platform ad revenue is set by the platform. Selling your own on-screen placements is different: you set the rate, you choose the brand, and the money comes from a business that wants your specific audience, not from a payout formula you can't see.
Your stream is sellable space
A corner logo, a lower third, a banner strip: each is a placement a brand will pay to appear in while you stream. You price each one by the hour, based on the live audience you actually reach, measured in viewer-seconds rather than a follower count you can't cash.
Paid for what ran, and you keep almost all of it
You're paid on delivered exposure, measured from Publsh's own serving log, and paid the Friday after it runs. Publsh takes a flat 12.5%, or 8% as a founding creator, with no agency cut and no monthly fee. What you price is close to what you keep.
You don't have to be big to start
A niche or local brand wants your exact audience, not the largest one. A public page at your handle makes you findable and priceable at any size, so being mid-size stops being the reason you're passed over. Publsh runs on Kick today, with Twitch on the roadmap.
Sell the screen you already own.
Frequently asked
How do you make money streaming?
Beyond subscriptions and donations, you can sell your own on-screen ad placements directly to brands. On Publsh you set a rate per placement, priced on viewer-seconds, get paid the Friday after a flight delivers, and keep 87.5–92% after a flat platform fee (8% for founding creators).