Blog

Notes from the ad server for live streamers.

Rates, measurement, payouts and product. Written by the people building it, with the numbers attached.

Featured

How much do you actually keep when a brand sponsors your stream?

On Publsh you keep 87.5% of what a brand pays, or 92% as a founding creator, versus around 20% to an agency. Here's why the cut is the whole story.

Finance2 min read
Rates

How much can you make advertising on Kick?

What you earn advertising on Kick comes down to your audience and the rate you set. Here's how streamers price on-screen ad space, and keep almost all of it.

2 min read
Rates

How do Kick sponsorship rates work?

Kick sponsorship rates aren't a fixed grid. Here's how the live audience actually watching, measured in viewer-seconds, and the rate you set decide what each placement is worth.

2 min read
Finance

How do you get paid advertising on Kick?

Streamed Saturday, paid Friday. Here's how ad earnings settle to your Publsh balance and pay out every week, spendable on your card or moved to your bank, free.

1 min read
Creative

What does an ad on your Kick stream look like?

An ad on your Kick stream is a clean overlay you approve before it runs. Here's what viewers see, how you stay in control, and why it keeps working after the stream.

1 min read
Rates

Do you need to be big to get Kick sponsors?

No. Getting sponsored on Kick is about being findable and priceable, not big. Here's why mid-size creators were overlooked, and what changes it.

2 min read
Rates

How much can you make advertising on Twitch?

What you earn advertising on Twitch comes down to your live audience and the rate you set. Here's how the economics work, and when Publsh opens for Twitch.

2 min read
For advertisers

Kick or Twitch for your campaign?

Publsh runs live-stream ad campaigns on Kick today, with Twitch on the roadmap. Here's how to choose the platform for your campaign, and what you get either way.

2 min read
Rates

How do you get sponsors on Kick?

Getting sponsors on Kick isn't about cold-emailing brands. Here's how to become findable and priceable so brands come to you, at any audience size.

2 min read
Rates

How do you price your stream sponsorship?

Pricing your stream sponsorship isn't a guess. Here's how to set a rate from your live audience, per placement, and hold it as you grow.

2 min read
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