Help and answers, for both sides.
The questions creators and brands ask before their first deal: how payouts work, connecting your channel, approving ads, what brands see, and how billing works. Straight answers, no fine print.
Want step-by-step instructions for every screen? Read the Publsh Docs.
Getting paid
When do creators get paid?
Money lands in your Publsh balance the moment a deal settles. Pay it out to your bank whenever you want. The balance is derived from a ledger, so what you see is what you can withdraw.
How does a payout actually reach my bank?
You connect a payout account once, and withdrawals go out from your Publsh balance to that account.
What fees come out of my earnings?
Publsh takes one flat percentage out of a settled deal: 8% on the founder rate, 12.5% on standard. You pay your balance out to your bank whenever you want, and the minimum payout is 50 cents.
Connecting your channel
How do I connect my channel?
You connect your Kick or Twitch channel to Publsh so your page reflects your stream. Connecting authorizes Publsh to read the public channel data your page is built on.
Kick or Twitch, which one?
Both. Publsh works with Kick and Twitch. If you stream on both, each channel is its own connection.
What does connecting let Publsh see?
The public channel information your media kit is built on. We do not track your viewers or build audience profiles, and we never post to your channel. Connecting is about reflecting your stream on your page, not taking control of it.
Approving ads
Do I have to approve every ad that runs on my stream?
Yes. No ad renders on your stream until you have approved the exact creative in the exact placement. Your stream, your call. You can approve, ask for a change, or pass.
As a brand, do I see where my ad will run?
Yes. You pick the creator on purpose and see the placement your creative sits in before it runs, and the creator approves it too. Nothing runs that either side did not approve, so brand safety is by design rather than a moderation queue after the fact.
Is placement ever randomized?
No. Publsh is not a fill network. A brand chooses the creator, the creator approves the creative, and both sides consent to the placement. Nothing is dropped in by an algorithm.
How billing works
What exactly does a brand pay for?
The creator's rate for a placement you both approved, billed against the exposure that actually rendered on the stream. There is no bulk impression buy to burn down and no marketplace markup layered on the creator's rate.
What happens if the stream drops mid-flight?
Billing pauses when nothing is on screen, so a dropped or paused stream is not billed. You are charged for rendered exposure, not for time the ad was not showing.
How is on-screen time measured?
The Publsh overlay reports when your creative is on screen while the stream is live. That time, at the creator's rate, is what the brand pays. If the stream drops or the card comes down, the meter stops. No viewer is tracked.
What do brands see after a flight?
A flight closes with its serving log: what ran, when, in which placement, and for how long. A receipt you can read line by line, not a total you take on faith.
Still have a question? The words behind these answers are defined in the glossary, and the measurement methodology is broken down in how measurement works.