How much can you make advertising on Kick?
What you earn advertising on Kick comes down to two things you control: how many people are watching, and the rate you set for your own on-screen ad space. Publsh turns your stream into sellable ad space. You price it by the hour, a brand books the slot, and you're paid the Friday after it runs.
There’s no fixed "streamer rate": you set yours
You're not slotted into someone else's price grid. You publish a rate for each placement (a corner logo, a lower third, a banner strip), and a brand pays it to run on your stream. Pricing is measured in viewer-seconds: the real audience actually on screen while your ad runs. A bigger room is worth more, and you're never paid on follower counts you can't cash.
One ad at a time, so your rate holds
Only one placement runs at once. Your audience never sees two brands fighting for the same screen, and that scarcity is exactly what keeps your rate up. You're selling something there's only one of.
You keep almost all of it
Publsh takes a flat 12.5%, or 8% if you join as a founding creator. That's it. No agency skimming a fifth off the top, no manager cut, no monthly fee to be listed.
The honest answer on the number
We won’t quote you a made-up average. A fake "Kick streamers earn $X" figure helps no one and we don’t publish numbers we haven’t measured. As real bookings run on Publsh, this page will show measured rate ranges by audience size. Until then, the honest answer is the one that matters: you set the rate, and you keep nearly all of it.
Streamed Saturday. Paid Friday.
Frequently asked
How much can you make advertising on Kick?
It depends on your live audience and the rate you set. On Publsh you price your own on-screen ad space by the hour, measured in viewer-seconds, and keep 87.5–92% after a flat platform fee (8% for founding creators). Publsh publishes rate ranges from measured booking data as it accrues.