Cross-platform normalization is how Kick and Twitch sit on one axis: because delivery is measured in viewer-seconds and priced in CPVH (both platform-neutral), flights on different platforms are comparable, while audience size is never merged across platforms.
How Kick and Twitch sit on one axis. Because delivery is designed to be measured in viewer-seconds and priced in CPVH, both of which are platform-neutral, flights on different platforms are directly comparable.
Audience size is always measured within a single platform and never merged into one combined viewer count, since the two audiences overlap in ways nobody can measure.